Hailing from Copenhagen, GANNI is a contemporary, global fashion brand owned and led by husband-and-wife team, Creative Director Ditte Reffstrup and Founder Nicolaj Reffstrup. Inspired by their customers, the brand’s ethos is simple: to create confident designs for the everyday.

GANNI is ‘Scandi style 2.0’ – a new era of Scandinavian style full of unexpected details and personality. The effortless approach to design reflects the laid-back attitude of Copenhagen itself; a city that eschews trends, and instead chooses to celebrate individual style.

The designer label that every girl on your Instagram feed worth following, is wearing.